About

 In Beaujolais, May 2016. Taken by Jamie Goode

In Beaujolais, May 2016. Taken by Jamie Goode

WELCOME.

I'm Christina Rasmussen.

I am a wine journalist, wine trade and consumer PR expert, wine consultant and photographer. 

I'm Danish and live in Peckham, London.

I am currently studying the Diploma, with the view to enrol onto the MW programme. 

WINE WRITING

You can find my various thoughts on my blog here, as well as published pieces, predominantly through www.the-buyer.net (London-based, with a focus on the premium on-trade) and for wine.sprudge.com (Portland-based and international, with a focus on natural wine).

My personal interests lie in wines that act as windows to their environment (predominantly their soil and climate). I am fascinated by biodynamics and the way in which this approach can convey a certain unspoken energy to wine. I write in hope of communicating the often unwritten side to wine that primarily revolves around emotion. I adore the unproved: for what is fine wine if there isn't an element of mystery within these glass bottles to which we dedicate our lives?

WINE PR

I have worked for Westbury Communications with MD Sue Harris since 2014, the year I graduated from university. We represent wine companies and regions around the world, generating creative campaigns to help them to succeed in the UK market.

This ranges from work with tiny artisan winemakers to global brands. Every campaign is tailored - work can vary from helping producers to enter the market, to generating national and trade coverage, to organising tastings, to launching new wine companies.

CONSULTING

You can reach out to me if you need help with creating a wine list, or wine-related content.

PHOTOGRAPHY

All photographs on this website are taken by me, unless stated otherwise. I use an Olympus EP5.

 

"Christina Rasmussen is one of a new generation of writers who rejects the old school points-based critics' approach, and instead unearths authentic, biodynamic and natural wines with stories to tell." - Dr Jamie Goode